Posts Tagged ‘personal protection’

IMPACT Phoenix Krav Maga Self Defense & Functional Fighting Fitness

August 6, 2012

“Phoenix IMPACT Krav Maga Self Defense, Functional Fighting Fitness Program:

Now You Can Harness the Power of Professional BodyGuards, Law Enforcement, S.W.A.T. and Special Ops to Burn Fat, Boost Your Energy, and Get in Great Shape Lightning Fast!”

 

Unconventional Krav Maga style program now available in Phoenix Arizona at USA Martial Arts & Kickboxing Phoenix. IMPACT stands for Intense Mental Physical Applied Conditioning Training and integrates elements of several of the worlds leading combative and fighting systems for proven effective self-defense.

IMPACT Phoenix Krav Maga integrates elements of:

  • Krav Maga : Israeli Defense Forces Military Hand to Hand Combat
  • PFS Jeet Kune Do : Bruce Lee’s concepts of street fighting
  • Military Combatives : Proven practical hand to hand combat from the USA
  • BootCamp Personalized Training : Combat Conditioning for Tactical Fitness
  • Bodyguard Close Protection : Closely Guarded Security Strategies of Professional Protective Agents

Learn more about IMPACT Phoenix Krav maga at http://www.usa-martialarts.com/phoenix-krav-maga/index.php

Learn Self Defense Countermeasures From:

  • Bearhugs
  • Punches
  • Kicks
  • Locks
  • Holds

Using realistic training drills, natural body reactions and simple step-by-step techniques that work in various situations – even if you are the underdog.

Learn more about IMPACT Phoenix Krav maga at http://www.usa-martialarts.com/phoenix-krav-maga/index.php

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The ABC’s of Conflict Avoidance, Resolving Conflicts Peacefully With Dignity and Wisdom

January 20, 2012


The ABC’s of Conflict Avoidance
Resolving Conflicts Peacefully With Dignity and Wisdom

As a fundamental of all of our law enforcement, security, self-defense, bullying prevention and anti-abduction training we include the ABC’s of Conflict Avoidance. Originally taught to me by Master Dave Kovar, I have since included elements from Advanced Threat Assessment and Executive/Dignitary Protection and Close Protection (Bodyguard) training. The ABC’s of conflict avoidance self defense are also influenced by my military training while serving in a reserve Special Forces unit. Over the past twenty five plus years, these tools have helped many of my students and clients problem solve and end conflicts peacefully.

We recommend that you role play these until confident. Using a video camera works well as an evaluation and feedback learning tool.

Conflict Neutralization
A: Always practice safe habits. Avoid potentially dangerous situations. Be Alert to safety priorities for situational Awareness.
Avoiding potentially dangerous situations is relative. It depends on where you live, what you do, your age, ability and life experience. Obviously the choices must match the unique situation. A child growing up on a farm in the country faces different dangers than a child in an urban setting. Self defense is situational, that is, it is context specific and therefore must be treated appropriately.
This can be taught to a child by playing the question game. Simply using teachable moments such as crossing a busy street is a perfect opportunity to reinforce safety lessons in a calm manner and build confidence in your child. It might be going out on a boat or visiting a friend of the family with firearms in the house. Rather than instilling worry, children can be armed with tools to make better decisions to avoid situations that might lead to danger.
Indeed, these are not one time lessons, but reinforced on a regular basis and made appropriate to the age and maturity level of the child. It is recommended that it be taught in a relaxed, matter-of-fact manner to avoid any unnecessary anxiety, worry or unwarranted fear. Unwarranted fear can have nasty repercussions because it can scramble or be mistaken for our God-given survival signals (what my teacher Gavin de Becker refers to as “The Gift of Fear”).
As parents, teachers, coaches and mentors, we want to model the behaviors for them, remaining calm and making good choices.

B: Be calm, Breathe, Be centered.
The human brain is an extraordinary, complex and powerful computer. However, left untrained and unmanaged it can run a muck. This is the case when we have mid-brain -forebrain conflict where emotions and logic collide. The heart rate increases, stress goes up, the hormone adrenaline is released into the system and the ensuing result us usually not productive, often making the situation worse.
One method soldiers, law enforcement and martial artists use successfully to help manage this problem is using a yogic style deep belly breath. This smooth style of breathing helps lower heart rate, improve brain function and regain emotional control. Proper breathing is a great way of managing the stress response to a fear stimulus.
An important part of conflict resolution, especially in Verbal Judo (founded by Dr. George Thompson), is the use of emotional separation. Not allowing ourselves to get drawn into the insults, feelings or emotion of the moment is key to making wise choices that have lasting consequences.
Proper breathing helps us remain calm and insert time to avoid doing or saying something irrational, potentially making the situation worse. Often, the last thing we want to do is escalate an already agitated situation.
This can help also in taking a moment to read pre-incident indicators (red flags for violence), or pre-assault cues (warning signs), exit points, vulnerable targets, weapons of opportunity, barriers, people to recruit and other useful self defense and protective tools.
This can be taught when you notice your child (or yourself for that matter) experiencing intense emotions. Encourage them to stop, take a moment to breathe and insert time to respond rather than react. If this is a regularly used skill around your household, children can better learn to manage their own emotions and make better choices. When you see them do it successfully, make a big deal out of it and celebrate their choice to encourage it as a habit. Taking ten to twenty deep, slow, belly breaths can be really beneficial.
This doesn’t mean that they will not still feel angry, but it does allow more use of the fore-brain (our center for logic) and make better choices. This goes a long way in learning how to problem solve, use words to communicate and get their needs met. Of course, you as a parent or role model will need to lead by example. Children reflect what they experience and see from their parents.

C: Communicate with confidence.
Selection Phase and Testing Phase of the Pathway to Violence
This is a critical skill to help individuals present themselves in a manner which eliminates them from the victim profile or the “selection phase”. Those who are perceived as most vulnerable tend to be the ones least likely to tell, resist or create problems for the attacker/abuser. From making eye contact, standing tall, shoulders back, alert, noticing others and whats going on, speaking up, and learning when it is OK to question authority, these go a long way in building assertion competence. It is a fundamental belief that you are worth fighting for. The average “bad guy” is selecting their victims based on perceived vulnerability. Just learning how to carry yourself with confidence and communicate clearly can often mean avoiding trouble.

“Bad guys don’t have an alternative plan, they have an alternative victim”

We are always sending out signals with our behavior, demeanor, appearance, actions, tone, words, eye movement, posture and energy. Imagine sending the signals of “I’m a victim” and how dangerous that can be. Now imagine sending the signals, “I’m a confident, communicating individual who will fight back, attract attention and cause you problems.” The difference can be life saving. The goal is to be a mismatch for the criminals selection radio frequency so we are never selected in the first place.

“My safety is more important than their feelings.”

In Verbal Judo training programs, Dr. George Thompson teaches Police Officers that like it or not people will instinctively judge us upon first meeting as 1. One better than you. 2. Same as you. 3. Less that you. This is why paying attention to the signals you are sending others is a fundamental in self defense, avoiding bullying and establishing your own authority.
Children and subordinates (lower ranks in law enforcement or military) need to feel safe and confident that they can go to their superiors to report things if needed. Setting this climate is a priority of a good leader or parent. Often, individuals who were continually victimized, indicate that they did not report it because they didn’t feel they would be listened to or believed.
These are no guarantees taht you will not be attacked, confronted or selected, but it does help stack the odds in your favor. Self defense, security and protecting yourself with effective personal security is building layers of protection. This can be a good layer to include in your personal security and safety self defense planning.

Bad guys usually test. This can come in the form of using questions, engaging in conversation, attempting to build rapport, uninvited advances, solicitations and seemingly innocuous touching. All of these are used to assess the limits and boundaries the individual will assert, defend or ignore. “This can be in a variety of forms including, Do you have the time?” “Can you help me find my cat?” “Do you know where the game store is?”. This is why it is important to learn the criminal “lures” and how to thwart them. Teaching children to speak up and set boundaries starts at an early age and needs to be consistently reinforced so they learn healthy boundaries without anxiety. Remember, it isn’t necessarily what you say but HOW you say or do it that can make all the difference. The goal during this stage is to deter the pathway toward abuse by assertion competence. Firmly stating “NO!” or “Back Off!” might be effective.

Above all, teaching yourself and your child to trust your intuition when something doesn’t feel right and take action on it can save lives. [Read THE GIFT OF FEAR by Gavin de Becker]

Isolation is trouble. Privacy and control are the setting for abuse.

D: Distance yourself from trouble. Don’t put yourself in a worse situation. Never ever go with someone to a secondary crime scene location. Research clearly shows that a defenders chances significantly go down if transported to another place. Remember that privacy and control are the setting for abuse. You might remember it the way my team and I do as P.C.. This is a powerful strategy in diverting the pathway to violence.

E: Environment can create opportunities.
Learning to use your environment is key to successful self defense and escaping danger. Just learning to take mental note of the entrances and exits in a room can be beneficial for evacuation. One association you might make is to fire safety. This help you piggy-back on an existing skill and augment it for other safety and self defense purposes.

You can train your mind to look for barriers you could use to slow an pursuer, something to use as a shield, cover or concealment, or even weapons of opportunity. Things like off hand blunt objects like a book end or, pens, pencils staplers can be used as defensive tools. Of course, the more training you have, the more relevant these can become for protection. A working knowledge of vital targets on the human anatomy is critical to effective stopping techniques.

Do you know which neighbors to go to for help? Do you have an agreed upon meeting place in case of evacuation? These are helpful in times of crisis with little or no time to think.

Conflict Resolution

The ABC’s of Personal Safety from a Security Self Defense Specialist

Self Defense Tips – The ABC’s of Personal Safety and Security for Personal Protection

Self defense is something everyone knows that we should learn, yet few actually do. Rather than use a few self defense or fighting tips as an emotional pacifier, it is important to test and apply what you think you know. It is through this process that self defense competence is built. With self defense competence comes personal protection and security confidence. A good self defense instructor will ad to your peace of mind and help you use your innate survival signals and skills to bring to bear in protecting yourself and/or the ones you love.
When you learn to defend yourself you are less likely to have to because:

1. You tend to avoid potentially dangerous situations because you recognize them earlier
2. You are more likely to trust your intuition/gut feelings therefore act on them
3. Project more confidence which often removes you from the victim profile. Criminals like easy targets, not difficult ones. It is said that bad guys do not have an alternative plan, rather an alternative target to victimize.

HERE ARE A FEW OF OUR ABC’s OF PERSONAL PROTECTION – SELF DEFENSE STRATEGIES FOR PERSONAL SECURITY

“Dangerousness is situational” – Gavin de Becker

Alert to Avoid Potentially Dangerous Situations
– Knowledge and Awareness of dangerous situations and how criminals operate
– Trusting instincts and Acting on intuition
– Always observe safe habits and practices – Remember, we are always building habits – so practice good ones

Breathe and Be Calm by Believing you have options
– Belly Breath with Backpressure on exhale helps manage stress, adrenaline and fear
– Be looking for opportunities, weapons, barriers, escape routes and targets
– Be prepared with training and a plan but Be flexible

Communicate with Confidence and Commit
– Clearly say and demonstrate directly what you mean and mean what you say
– Change the Context of any situation you feel might lead to a violent encounter
– Commit to your plan and execute with intensity

Distance
Whenever you increase distance, you increase time and options and usually deny the targets

Eyes on targets and Escape options
Eyes, neck, groin, knees, Everything’s a weapon, Escape

Recommended reading: “The Gift of Fear” by Gavin de Becker

Personal Security and Self-Defense Training Courses

Escape to Gain Safety: Jeet Kune Do based self defense for women http://www.fighting.net/johnn
P.E.A.C.E.: A 5 Step Program of Self Defense
ABCs of Self Defense: Self Defense Basics for Everyone
The 5 Fingers of Self Defense: Self Defense Concepts
Street-Wise Street-Smarts: Street savvy self defense lecture
http://USA-MartialArts.com
Hit Like a Girl: Bodyguard Tactics for Women in a fun entertaining format http://www.facebook.com/pages/Hit-Like-a-Girl/339618134337?ref=ts

Children’s Personal Safety Self Defense Courses
Kid-Wise Street Smarts
Bully to Buddy Friendship Beats Bullying
Bully Proof Vest- 5 Steps to Handle Bullying Effectively
Escape School for Kids- Stranger Safety Skills
http://USA-MartialArts.com

Rapid Learn Immersion Reality Based Self Defense Training
Paul Vunak’s RAT: The rapid learn hand to hand combat course taught to Navy SEALS
John Nottingham’s VIPER Personal Protection: A customized street combat course specializing in scenario based training and adrenal stress conditioning, survival stress inoculation with context driven solutions.
http://JohnNottingham.com
Each program can be taught as a lecture or hands on clinic and tailored to the individual or organization.

USA Martial Arts Phoenix

4731 E. Greenway Rd. Suite 9
Phoenix, Arizona 85032
602-896-8721
http://USA-MartialArts.com

Nottingham Sword&Shield; SecurityNTS TACTICAL TRAINING Phoenix Campus
4731 E. Greenway Rd. Suite 10
Phoenix, Arizona 85032

* Credit for the original ABC’s of Conflict Avoidance to Kiyoshi Dave Kovar http://www.youtube.com/watch?v=gpcB_2_kMKs

Military Hand-to-hand combat system for Special Forces comes to Phoenix in Self Defense Training Course

June 7, 2011

For Immediate Release
Contact: Cathy at 602-896-8721
Practical self-defense Phoenix Arizona

Military Hand-to-hand combat system for Special Forces comes to Phoenix

NTS VIPER Tactical Instructor Anthony Miles Shows an Explosive Move from VIPER Street Combat Self Defense under the watchful eye of founder John Nottingham

John Nottingham launched his Arizona school USA Martial Arts & Kickboxing in 1992 and recently opened a new training center in Phoenix to accommodate his Bodyguard Security & Training Company [Executive/Close Protection]. In addition to teaching kids good values through martial arts, Nottingham teaches military, law enforcement and the discerning civilian.

“There are no rules on the street when it comes to your survival or that of a loved one.”, says Nottingham.

Their methods are considered unorthodox to the mainstream self-defense or martial arts way of teaching. Nottingham’s approach is to break structure, conventional thinking and teach clients to think and operate outside the box. The majority of martial arts and self-defense systems pre-scribe rules and strict conformity, sportive emphasis or complex motor movements. Although well-intentioned, many tactical self-defense, fighting and hand-to-hand-combat instructors are retrofitting sportive and cultural tradition lifestyle martial arts to fit what they believe is effective self-defense.
Nottingham’s self-defense method, called VIPER, is designed to break things down into effective, simple self-defense steps and principles that can easily be adapted to a wide variety of individuals in varying dangerous situations.

Last Resort Handgun Disarm Defense

Military Origins
Nottingham and his team come from a unique backgrounds in the military, having served in Special Forces, Airborne units, law enforcement and a decades in the martial arts. In the early 90’s, Nottingham was asked by his Army company Commander to develop an updated, simple and effective hand-to-hand combat course as part of an experimental program. His research continues to this day as he stays on the cutting edge of combatives and defensive tactics. His client list includes those who serve in combat, on the street as law enforcement and bodyguards to protect VIPs.

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Bodyguard Tactics for Strategic Self-Defense

“The best way to explain VIPER (his version of reality based self-defense) is the skills you would use to survive the most terrifying criminal assault situations you or your family can imagine. We cover the entire gamet from early detection for avoidance to the harsh reality of physical intervention such as gouging out an attackers eye as a last resort. We teach our clients how to manage situations most people don’t believe are possible to survive.”, said Nottingham

“When your families lives are in danger or your life is on the line, you can’t be thinking about rules or worrying about the wrong things. Part of the initial education is deprogramming the incorrect conditioning and beliefs people have about self-defense so that they can adopt an accurate and winning mindset. Self-Defense is a leadership role so our clients learn to be assertive when they have to.”

VIPER Self Defense is built on natural reflexes, physics, bio-mechanics and the physiological response to intense stress.

“Clients have refered to VIPER as an American Krav Maga type training due to it’s reliance on combative principles, simple and effective self defense. However, VIPER Evolution I does not emphasize the physical as much at this level as Krav Maga does. Instead we teach smart strategies to avoid, detect, diffuse, avoid and thwart situations before the begin. We find this is a faster method to efficacy. Krav Maga was designed for young, fit, military personnel so it is very intense and high risk training. I love the Krav Maga system and practice it, however it is predicated on high mobility, explosive movement and a degree of athleticism most people don’t have or maintain. We take pride in VIPER being much safer than Krav Maga and can reach a wider array of clients because VIPER isn’t designed just for young, resiliant, military soldiers.”


HOW IS VIPER SELF DEFENSE UNIQUE?

Take for example a criminal threatening your family with a gun. The natural instinct for an untrained person is to fixate on the weapon. VIPER teaches clients how to control that intense stress and mental function through proprietary conditioning training, the same used for training elite Special Forces operators for combat. The body’s stress reaction becomes a conditioned trigger to look for exits, cover, and opportunities an untrained individual, gripped by panic, would not see.

Background of VIPER Close Quarters Combat CQC
VIPER was developed by John Nottingham while serving in a reserve detachment of a Special Forces Unit. He was selected by his company commander due to his unique background in combative martial arts in order to develop a scientific, highly effective method of practical self-defense for Special Operations. It had to be able to beat other elite forces hand-to-hand and weapon close combat training.

What Makes VIPER Different
The key difference in VIPER is in it’s testing. It only takes techniques, tactics and strategies that can be quickly and effectively implemented by a user then tested under stress. To date, Nottingham and his team have run thousands of scenarios and gleaned invaluable feedback from the tactics used in the field and street.

During the 25 years he’s served teaching Martial Arts, Law Enforcement, Military, Nottingham updated and refined his method of practical self-defense, and after scientific study and observation, adjusted his system to teach it to the civilian men, women and children.

Nottingham’s training materials, research and unique approach has inspired numerous other instructors. His training videos and programs have been adopted by military, law enforcement, martial artists, bouncers, agents and bodyguards all over the world.

“It’s gratifying to get feedback from Police Officers or Military that our programs saved their lives in the field. That’s what this training is designed to do – protect and give the good guys the edge.”, said Nottingham

Realistic Self Defense Training. Will What I Know Really Work?

“At some point everyone will face a moment when they have to ask themselves if what they know about self-defense and safety will truly and honestly work when they need it most. It might be to protect their loved ones or at a time when they are out of shape, injured or in a unique environment. VIPER will give them newfound confidence.”

Nottingham is quick to point out that martial arts is great and has numerous benefits but it is not to be mistaken with specialized self-defense and personal protection training. I encourage good martial arts training but it needs to be properly placed in context. Martial Artists are by far our fastest adapting clients, once they grasp the fundamental shift in mindset. However, what we do in VIPER doesn’t look anything like a typical martial arts class.

Nottingham and his team will be hosting a special VIPER SELF DEFENSE training course in May. It is a three day VIPER intensive immersion course combining classroom, slow motion drills and scenario training with a fully padded mock assailant.

V.I.P.E.R. Personal Protection Bodyguard Tactics for Self Defense Security
Students will learn to deal with the most common street attacks and self-defense situations including punches, chokes, grabs, and attacks from various positions such as from behind and on the ground.

The class even sets up different environments to have the students apply the VIPER thinking and action steps to resolve or escape the situations. Students get to learn how to deal with the stress and anxiety of a real attack in crunch time and how to manage the adrenaline dump, rapid heart rate and how to focus on what matters most for survival.

Instructors encourage students and create a learning atmosphere of comfort and relaxed professionalism where cheering is as prevalent as learning. Nottingham explains, “We know it is a stressful subject so our goal is to make it as enjoyable experience as possible. Our clients often comment on how much fun they had while learning and want to come back. Our repeat business is amazing. We guarantee you come out transformed and thrilled with your experience or we refund your money in full.”

In class, students learn the techniques of:
o Punching
o Kicking
o Elbows
o Knees
o Headbutts
o Biting
o Eye gouging
o [and some things Nottingham says only go to clients and too graphic for public articles]

Clients learn to develop power in their attacks and the vulnerable places on the human anatomy to attack for the best results. VIPER Self Defense emphasizes targeting and strategy over perfecting techniques, teaching students to keep it simple and direct.

Brutal Reality Check
Clients are shown videos of actual crime footage, assaults and then discuss applying VIPER tactics and tools to learn from the situation and prevail. Although graphic, Nottingham emphasizes that we have to understand violence in order to thwart it.

Our of Shape? Even More Reason To Take VIPER
Nottingham says that he can teach any willing student despite age, physical make-up or limitation. “Everyone can improve his or her personal protection with this course. It’s not about beating the other guy into submission. Most of it is brains over brawn. We focus on what a client CAN do, not what they can’t. People are often amazed to find out that we are hard wired for self-defense. We just need a few tools to best bring it out.”

USA Martial Arts Phoenix and Nottingham Sword & Shield Security – Scottsdale Bodyguard Academy -are located at 5930 W. Greenway Rd Suite 9 & 10, Phoenix, Arizona 85032. To sign up for this self-defense or another martial arts, kickboxing or personal training program, call 602-896-8721 Facebook: VIPER Personal Protection

VIPER STREET COMBAT PERSONAL PROTECTION SELF DEFENSE
http://Phoenix-MartialArts.com
WEBSPECIAL KICKBOXING
John Nottingham Online

About John Nottingham
Owner Nottingham Sword & Shield Security
Founder USA Martial Arts Phoenix
John Nottingham is a 7th Degree multiple Black Belt holder, veteran who served in an Airborne Special Forces reserve unit, has been trained and holds certifications from Paul Vunak, Tony Blauer, Krav Maga, Gavin de Becker and Associates, Bodyguard Training International USA Bodyguards, ASIS, Robert Oatman, and many more.

VIPER STREET COMBAT & VIPER Personal Protection

June 7, 2011


VIPER STREET COMBAT DVD Video
VIPER PERSONAL PROTECTION Live Training for Reality Based Self Defense and Personal Protection Security. Bodyguard Tactics for Protecting Yourself and The Ones You Love.

Personalized Security Scenario Based Stress Inoculation Immersion Training

Violence
Stopping, or intercepting violence at its source through recognition, assessment and neutralization. VIPER is a course about winning, surmounting incredible odds, and quickly anticipating, eliminating or managing a threat in a variety of situations based on context.

Interdiction
VIPER strategy disrupts the threat and aims to keep you from harm. VIPER students learn to change the format, tempo, and style of conflict with clever and deceptive strategies that catch their opponents off guard. This enables VIPER trained individuals to stay one step ahead. VIPER teaches to attack threat and seize the initiative to dictate the outcome. It deals with neutralizing violence by any means necessary and only one of those modalities may be the use of physical force.

Personal
VIPER is made so that anyone can use his or her individual abilities and situation to adapt and win. Additionally it is designed for those who are out of shape and my have other limitations. You will develop your own safety plan and arsenal of skills centered on your individual needs and experiences.

Evolutionary
VIPER teaches concepts so that student’s techniques improve over time and evolve into the response that works best for them. Additionally the concepts are like planted seeds that grow in time in students. The strategy used by VIPER evolves and adapts to fit virtually every situation that could arise.

Responses
VIPER students learn how to solve problems proactively and/or counter offensively, not simply react to them. It is a response to potential violence and the threat of being a potential target. VIPER graduates seize control and take the conflict to their arena where they can dominate and win. VIPER is designed for and used when responding to hostile situations and a high level threat.

Nottingham Training Systems
VIPER STREET SELF DEFENSE for PERSONAL SECURITY

Bringing you to a higher level of personal safety through effective self-defense training in a very short period of time.

Course registration
Telephone 602-896-8721
info@usa-martialarts.com
VIPER STREET COMBAT
VIPER PERSONAL PROTECTION [Self Defense Personal Protection Security]
http://JohnNottingham.com

The ABC’s of Personal Safety from a Security Self Defense Specialist

March 21, 2011

The ABC’s of Personal Safety from a Security Self Defense Specialist, Trainer and Speaker

Self Defense Tips – The ABC’s of Personal Safety and Security for Personal Protection

Self defense is something everyone knows that we should learn, yet few actually do. Rather than use a few self defense or fighting tips as an emotional pacifier, it is important to test and apply what you think you know. It is through this process that self defense competence is built. With self defense competence comes personal protection and security confidence. A good self defense instructor will ad to your peace of mind and help you use your innate survival signals and skills to bring to bear in protecting yourself and/or the ones you love.
When you learn to defend yourself you are less likely to have to because:

1. You tend to avoid potentially dangerous situations because you recognize them earlier
2. You are more likely to trust your intuition/gut feelings therefore act on them
3. Project more confidence which often removes you from the victim profile. Criminals like easy targets, not difficult ones.

HERE ARE A FEW OF OUR ABC’s OF PERSONAL PROTECTION – SELF DEFENSE STRATEGIES FOR PERSONAL SECURITY

Alert to Avoid Potentially Dangerous Situations
– Knowledge and Awareness of dangerous situations and how criminals operate
– Trusting instincts and Acting on intuition
Always observe safe habits and practices – Remember, we are always building habits – so practice good ones

Breathe and Be Calm by Believing you have options
– Belly Breath with Backpressure on exhale helps manage stress, adrenaline and fear
Be looking for opportunities, weapons, barriers, escape routes and targets
Be prepared with training and a plan but Be flexible

Communicate with Confidence and Commit
Clearly say and demonstrate directly what you mean and mean what you say
Change the Context of any situation you feel might lead to a violent encounter
Commit to your plan and execute with intensity

Distance
Whenever you increase distance, you increase time and options and usually deny the targets

Eyes on targets and Escape options
Eyes, neck, groin, knees, Everything’s a weapon, Escape

Recommended reading: “The Gift of Fear” by Gavin de Becker

Personal Security and Self-Defense Training Courses
Escape to Gain Safety: Jeet Kune Do based self defense for women www.fighting.net/johnn
P.E.A.C.E.: A 5 Step Program of Self Defense
ABCs of Self Defense: Self Defense Basics for Everyone
The 5 Fingers of Self Defense: Self Defense Concepts
Street-Wise Street-Smarts: Street savvy self defense lecture
http://ScottsdaleExecutiveSecurity.com http://USA-MartialArts.com
Hit Like a Girl: Bodyguard Tactics for Women in a fun entertaining format http://www.facebook.com/pages/Hit-Like-a-Girl/339618134337?ref=ts

Children’s Personal Safety Self Defense Courses
Kid-Wise Street Smarts
Bully to Buddy
Escape School for Kids- Stranger Safety Skills
http://USA-MartialArts.com

Rapid Learn Immersion Reality Based Self Defense Training
Paul Vunak’s RAT: The rapid learn hand to hand combat course taught to Navy SEALS
John Nottingham’s VIPER Personal Protection: A customized street combat course specializing in scenario based training and adrenal stress conditioning, survival stress inoculation with context driven solutions.
http://NottinghamSwordandShieldSecurity.com
Each program can be taught as a lecture or hands on clinic and tailored to the individual or organization.

USA Martial Arts Phoenix
4731 E. Greenway Rd. Suite 9
Phoenix, Arizona 85032
602-896-8721
http://USA-MartialArts.com
http://JohnNottingham.com

Nottingham Sword&Shield; SecurityNTS TACTICAL TRAINING Phoenix Campus
4731 E. Greenway Rd. Suite 10
Phoenix, Arizona 85032
http://ScottsdaleExecutiveSecurity.com
The Arizona Bullying Intervention Initiative
The Arizona Bullying Prevention Project
http://bullyproofingarizona.blogspot.com/

* Credit for the original ABC’s of Conflict Avoidance to Kiyoshi Dave Kovar http://www.youtube.com/watch?v=gpcB_2_kMKs

_________________
As seen on Arizona News Channels 3, 5, 10, 12, 15, Good Morning Arizona, The Arizona Republic, Taekwondo Times Magazine, KONO Martial Arts for Kids, Hall of Fame Master of The Year
John Nottingham is a recognized expert in personal protection, author, consultant, speaker and a founder of Nottingham Security -Scottsdale Bodyguards- and the USA Martial Arts chain of schools. He resides in Scottsdale Arizona USA and provides professional consultation and training, products, and services related to self-defense, personal security and physical conditioning. A bodyguard, law enforcement and military trainer, he is certified Executive Protection Specialist (EPS).
John Nottingham has trained in martial arts for over 25 years including Taekwondo, Hapkido, Jujitsu, Aikido, FMA/Arnis, Jeet Kune Do, Kickboxing, Kyusho-Jitsu, Krav Maga, Wushu Kung Fu, Shamrock Submission Fighting, and weaponry. He developed his own integrative MMA or mixed martial arts curriculum designed for the average person to use for self defense and a healthy lifestyle. In his chain of martial arts schools, he and his staff teach men, women and children of all ages self defense and practical martial arts skills in a fun and exciting manner.
Master Nottingham also served honorably in a USAR Military Intelligence Det. of a Special Forces (Airborne) unit where he developed a unique hand to hand combat course for Special Operations Military forces.
He is currently hosting lifestyle and wellness events to train companies and individuals how to increase performance, improve health and vitality for an improved lifestyle. An award-winning instructor, he is a certified fitness instructor, personal trainer, boxing and Yoga teacher. He also is a sought-after speaker, consultant, subject matter expert, entrepreneur, and author.

Self Defense | Women’s Self Defense Instruction | Self Defense Seminars | Self Defense Speaking | Self Defense Specialist | Self Defense Expert | Self Defense Consultant | Founder Hit Like a Girl | Founder VIPER Street Combat Self Defense Personal Protection | Personal Security |

Self Defense Programs Karate, Martial Arts & Self Defense Schools Health & Fitness Consultants & Personal Trainers Karate & Martial Arts Supplies Diet, Weight Loss & Weight Control Programs Defense Consulting Agencies Special Interest Schools Tear Gas
CCW | Krav Maga Self Defense Fighting UFC MMA BJJ
Bullying Information | Bullying Resources | Bullying Statistics | Bullying Prevention Training | How To Deal With Bullying | Arizona Bullying Prevention | School Bullying Programs | ABC’s of Conflict Avoidance | Best Bully Program
AZ Bullying Prevention Project: http://bullyproofingarizona.blogspot.com/
For more info see: http://AskTheMartialArtsMaster.com
Scottsdale: http://ScottsdaleKarate.com
Security and Executive Protection: http://ScottsdaleBodyguard.com
Self Defense Seminars Speaking and Instruction: http://ScottsdaleSelfDefense.com
Phoenix: http://USA-MartialArts.com
North Phoenix: http://Phoenix-MartialArts.com
Children Martial Arts http://KidsLoveMartialArtsPhoenix.com
John http://JohnNottingham.com

Owner
John Nottingham’s USA Martial Arts

“When I hear the name John Nottingham the first thing that comes to mind is Passion! Master Nottingham is one of the most dynamic individuals I have ever met. He is an EXPERT and he has INTEGRITY. John is the REAL DEAL and having him provide a big portion of my Health and Wellness Programs, John Nottingham has guided me to great heights inside and out. I would recommend with the highest regard all persons and families to experience Master Nottingham’s training and personal guidance to a better you! I promise you will not be disappointed.” July 27, 2010
Top qualities: Great Results, Expert, High Integrity
1st Eddie Fischer,
hired John as a Personal Trainer in 2009, and hired John more than once
“I first met John Nottingham in 1994. During that time, I’ve personally trained under him for 13 years as a student. As an instructor he works tirelessly with his students often times sacrificing his own personal time and resources. He does so gladly, with enthusiasm and the highest degree of integrity. In my professional career I’ve associated with thousands of people. I rank John Nottingham among the highest.” July 23, 2010
1st Phil Borgia, Agent, State Farm Insurance
was with another company when working with John at John Nottingham’s USA Martial Arts
“Master John Nottingham is a very accomplished martial arts teacher with a strong will and determination to hone and perfect his craft while finding new techniques and fighting styles to incorporate into himself and his program.” July 23, 2010
1st Joseph Gangi, Film Maker, Gangi Films
was a consultant or contractor to John at John Nottingham’s USA Martial Arts

The ABC’s Of Personal Safety From A Security And Self Defense Specialist

September 23, 2010


The ABC’s of Personal Security and Self Defense
Conflict Resolution – Using Brains Over Brawn

Self defense is something everyone knows that we should learn, yet few actually do. Rather than use a few self defense or fighting tips as an emotional pacifier, it is important to test and apply what you think you know. It is through this process that self defense competence is built. With self defense competence comes personal protection and security confidence. A good self defense instructor will ad to your peace of mind and help you use your innate survival signals and skills to bring to bear in protecting yourself and/or the ones you love.
When you learn to defend yourself you are less likely to have to because:

1. You tend to avoid potentially dangerous situations because you recognize them earlier
2. You are more likely to trust your intuition/gut feelings therefore act on them
3. Project more confidence which often removes you from the victim profile. Criminals like easy targets, not difficult ones.

HERE ARE A FEW OF OUR ABC’s OF SELF PROTECTION PERSONAL SECURITY

Alert to Avoid Potentially Dangerous Situations
– Knowledge and Awareness of dangerous situations and how criminals operate
– Trusting instincts and Acting on intuition
– Always observe safe habits and practices

Breathe
– Belly Breath with Backpressure on exhale helps manage stress, adrenaline and fear
– Be looking for opportunities, weapons, barriers, escape routes and targets
– Be prepared with training and a plan but be flexible

Communicate with Confidence and Commit
– Say directly what you mean and mean what you say
– Change the Context of any situation you feel might lead to a violent encounter
– Commit to your plan and execute with intensity

Distance
Whenever you increase distance, you increase time and options and usually deny the targets

Eyes on targets and Escape options
Eyes, neck, groin, knees, Everything’s a weapon, Escape

Recommended reading: “The Gift of Fear” by Gavin de Becker

Personal Security and Self-Defense Training Courses

Escape to Gain Safety: Jeet Kune Do based self defense for women www.fighting.net/johnn
P.E.A.C.E.: A 5 Step Program of Self Defense
ABCs of Self Defense: Self Defense Basics for Everyone
The 5 Fingers of Self Defense: Self Defense Concepts
Street-Wise Street-Smarts: Street savvy self defense lecture
http://ScottsdaleExecutiveSecurity.com http://USA-MartialArts.com
Hit Like a Girl: Bodyguard Tactics for Women in a fun entertaining format http://www.facebook.com/pages/Hit-Like-a-Girl/339618134337?ref=ts

Children’s Personal Safety Self Defense Courses
o Kid-Wise Street Smarts
o Bully to Buddy
o Escape School for Kids- Stranger Safety Skills
0 http://USA-MartialArts.com

Rapid Learn Immersion Reality Based Self Defense Training
Paul Vunak’s RAT: The rapid learn hand to hand combat course taught to Navy SEALS
John Nottingham’s VIPER Personal Protection: A customized street combat course specializing in scenario based training and adrenal stress conditioning, survival stress inoculation with context driven solutions.
http://NottinghamSwordandShieldSecurity.com
Each program can be taught as a lecture or hands on clinic and tailored to the individual or organization.

USA Martial Arts Phoenix
4731 E. Greenway Rd. Suite 9
Phoenix, Arizona 85032
602-896-8721
http://USA-MartialArts.com

Nottingham Sword&Shield; Security&Training
NTS TACTICAL Phoenix Campus
4731 E. Greenway Rd. Suite 10
Phoenix, Arizona 85032
http://ScottsdaleExecutiveSecurity.com

Sensational Sound-bytes Not Always Best Self-Defense Advice

April 22, 2010

Women’s Self Defense Trojan Horse
Part V

In my 25+ year observation of the self-defense industry is that it is steeped in politics. From angry feminism, to the old boys network, the battle lines have been drawn by extremism and characterized much of the industry with it. It’s got as many nuts as a Whole Foods store. I’ve seen brilliance on both sides but it is difficult to wade through the opinions and rhetoric some times to get to the good information.

Hopefully the qualified voices in the middle won’t be drowned out by the venomous comments and political agenda of the extremists. Can we get to the meat of the message despite the messenger?

Some are martial artists with the agenda of perpetuating their particular style. Others are vicarious celebrity seekers believing they have the holy grail of ultimate techniques they piece-mealed together from a few lessons, books, tv or video in their garage and back yard. Yet others are academics with the ability to persuade but never made it out of the lab. Don’t we all have common ground?

My aim is to encourage thoughtful and respectful discussion and a cooperative effort to share and promote accurate life saving information; to build more peaceful lives, family and communities. Overly Utopian some might say, but I believe it’s possible.

One of the ways I’ve learned to keep my team honest and humble is to continual research, study and test our theories. We are constantly seeking better ways to do things and new ways to validate or invalidate claims. Perhaps this is why our clients have come to trust and value our recommendations and methods over the years.

I dream of a day when we can unilaterally rise above the politics of our personalities and unite for the common good and build better communities. Who’s with me?

For domestic abuse help go to:
http://www.TheHotline.org
1-800-799-SAFE (7233)

**********
Nottingham Sword & Shield Security provides on or off site training. Unique Security Services and Self Defense Training nationwide including Scottsdale, Paradise Valley, Cave Creek, Phoenix Arizona areas. This information provided in cooperation with: John Nottingham’s USA Martial Arts Scottsdale PV Phoenix, Nottingham Sword&Shield; Security and Hit Like a Girl Self Defense Personal Security Training
http://ScottsdaleExecutiveSecurity.com
http://ScottsdaleBodyguard.com
http://USA-MartialArts.com
http://ScottsdaleKarate.com
http://JohnNottingham.com
JKD Concepts PFS Progressive Fighting Systems “Filthy MMA”http://fighting.net/johnn
http://swordandshieldsecurity.blogspot.com/

Author
John Nottingham, EPS is a graduate of Bodyguard Training International / USA Bodyguards. He was trained at Gavin De Becker Academy for Protectors and in Advanced Threat Assessment and Management. A Sixth Degree multiple Black Belt holder he served in a Special Forces Airborne reserve unit as a Military Intelligence Analyst. He is the founder of Nottingham Training Systems, Nottingham Security and the USA Martial Arts chain of schools.
The Firm
NTS Nottingham Training Systems is a public and private sector consulting and training firm specializing in developing mission specific solutions for first responders, law enforcement, military, security and civilians.
Nottingham Sword&Shield Security is the Protective Division of LCI Inc. which provides security strategies and solutions to public and private clientele. Nottingham Security serves and advises media figures, corporations, government agencies, police departments, universities, and at risk persons of situations that might escalate to violence. Nottingham Security’s capabilities include: individual, executive, family, children, event and mobile high and low profile protective services.

The Women’s Self Defense Boogeyman Lives On

April 22, 2010

Women’s Self-Defense Trojan Horse
Part III

The boogeyman jumping out of the bushes and getting women from behind is still grabbing headlines while scores of women and children suffer at the hands of loved ones in their homes.

Why this fascination with the myth of so-called “unpredictable violence”? Perhaps it has something to do with our very human nature of enjoying drama and vicarious adventure and flirtation with danger. Perhaps it is a deep-seated fascination with the idea of “I’m glad it wasn’t me”. The fact is that each of us can and do predict behavior based on information we extract from our environment. In my professional opinion, the key to making it useful for survival is knowing what to look for, when to look for it and how to act on it.

Be Encouraged
People protect themselves successfully every day. Yet it is usually the failed attempts that make the news, offering us news consumers little to apply other than the anxiety pumped out from the sensationalized words, images and hopeless, distorted or misguided attitudes. A powerful and valuable skill that can convert this information into useful self-defense and personal security application is learning what to pay attention to – such as what worked, as well as what failed.

While not a psychologist or sociologist, I have taught self-defense, personal security, military, law enforcement and bodyguards for my entire professional life. [If experiencing a criminal attack, I wouldn’t want a clinical psychologist by my side. I’d rather have a person equipped with what Gavin and my company teach.]

For domestic abuse help go to:
http://www.TheHotline.org
1-800-799-SAFE (7233)

**********
Nottingham Sword & Shield Security provides on or off site training. Unique Security Services and Self Defense Training nationwide including Scottsdale, Paradise Valley, Cave Creek, Phoenix Arizona areas. This information provided in cooperation with: John Nottingham’s USA Martial Arts Scottsdale PV Phoenix, Nottingham Sword&Shield; Security and Hit Like a Girl Self Defense Personal Security Training
http://ScottsdaleExecutiveSecurity.com
http://ScottsdaleBodyguard.com
http://USA-MartialArts.com
http://ScottsdaleKarate.com
http://JohnNottingham.com
JKD Concepts PFS Progressive Fighting Systems “Filthy MMA”http://fighting.net/johnn
http://swordandshieldsecurity.blogspot.com/

Author
John Nottingham, EPS is a graduate of Bodyguard Training International / USA Bodyguards. He was trained at Gavin De Becker Academy for Protectors and in Advanced Threat Assessment and Management. A Sixth Degree multiple Black Belt holder he served in a Special Forces Airborne reserve unit as a Military Intelligence Analyst. He is the founder of Nottingham Training Systems, Nottingham Security and the USA Martial Arts chain of schools.
The Firm
NTS Nottingham Training Systems is a public and private sector consulting and training firm specializing in developing mission specific solutions for first responders, law enforcement, military, security and civilians.
Nottingham Sword&Shield Security is the Protective Division of LCI Inc. which provides security strategies and solutions to public and private clientele. Nottingham Security serves and advises media figures, corporations, government agencies, police departments, universities, and at risk persons of situations that might escalate to violence. Nottingham Security’s capabilities include: individual, executive, family, children, event and mobile high and low profile protective services.

Alarmist Media Self-Defense Myths Strike Again

April 22, 2010

Women’t Self-Defense Trojan Horse
Part II

Reporter:

“Abducted in daylight outside a Target store and killed, Kelsey Smiths story could have been any womans story. Some [insert name of area here] are taking steps tonight to make sure it doesn’t happen to them.” -reporter on local news

Queue the flirtatious local Karate instructor and self proclaimed self-defense expert and 22nd Degree Black Belt in Hoo Flung Pooh. [Or the deep voiced tough chick who looks like she can play for the NFL] While often well intentioned, advice like this is often not only incorrect, but can be dangerous.

They sell ads and captivate viewers attention, but are they really presenting the facts? Should the media be shamed for profiteering on the deaths of women with tragic stories like this? Is it a public service when reports distort the truth and create unnecessary, and potentially dangerous, anxiety for the news audience?

The fact is that it couldn’t just happen to any of us. The context has to be just right in order for the crime to take place. It presumes too much in claiming, “It could be any womans story” and leaves no room for reality.

How many factors must be aligned in order for the crime to take place? Let’s see… A criminal with motive, opportunity, intent, ability, at the right timeline, in the precise location with adequate distance, and numerous other factors. No mention of these critical survival factors and requirements for crime. Just more sensational headlines to grab attention and raise anxiety of viewers. I contend that it perpetuates a helpless or misinformed state of mind.

Token Woman Self Defense Class Testimonial:

“I think its important for women to learn self defense so they become more aware. Now I feel more confident and think I can protect myself if anything ever happened.”

It’s the same news report that has been on for years, repackaged with nothing substantively new or significantly helpful for truly protecting yourself and loved ones from the most prevalent dangers likely to be faced.

The old saying, SSDD [Same Stuff Different Day] is validated once again. The same failed and misguided self defense advice women have been hearing for decades that continues.

You can learn to distinguish good information with bad information. Simply email us at info@usa-martialarts.com for your fact sheet and report sponsored by Nottingham Sword & Shield Security.

For domestic abuse help go to:
http://www.TheHotline.org
1-800-799-SAFE (7233)

**********
Nottingham Sword & Shield Security provides on or off site training. Unique Security Services and Self Defense Training nationwide including Scottsdale, Paradise Valley, Cave Creek, Phoenix Arizona areas. This information provided in cooperation with: John Nottingham’s USA Martial Arts Scottsdale PV Phoenix, Nottingham Sword&Shield; Security and Hit Like a Girl Self Defense Personal Security Training
http://ScottsdaleExecutiveSecurity.com
http://ScottsdaleBodyguard.com
http://USA-MartialArts.com
http://ScottsdaleKarate.com
http://JohnNottingham.com
JKD Concepts PFS Progressive Fighting Systems “Filthy MMA”http://fighting.net/johnn
http://swordandshieldsecurity.blogspot.com/

Author
John Nottingham, EPS is a graduate of Bodyguard Training International / USA Bodyguards. He was trained at Gavin De Becker Academy for Protectors and in Advanced Threat Assessment and Management. A Sixth Degree multiple Black Belt holder he served in a Special Forces Airborne reserve unit as a Military Intelligence Analyst. He is the founder of Nottingham Training Systems, Nottingham Security and the USA Martial Arts chain of schools.
The Firm
NTS Nottingham Training Systems is a public and private sector consulting and training firm specializing in developing mission specific solutions for first responders, law enforcement, military, security and civilians.
Nottingham Sword&Shield Security is the Protective Division of LCI Inc. which provides security strategies and solutions to public and private clientele. Nottingham Security serves and advises media figures, corporations, government agencies, police departments, universities, and at risk persons of situations that might escalate to violence. Nottingham Security’s capabilities include: individual, executive, family, children, event and mobile high and low profile protective services.

Women’s Self-Defense Trojan Horse

April 22, 2010


Self Defense Alarmists Perpetuate Women’s Safety and Attack Prevention Myths
Are you being mislead about the truth of self-defense for women?
Part I

LOCAL NEWS REPORTER:

“The key to self defense is to be aware of your surroundings.” “Be prepared for anything.” – recent and frequently presented news report

Well thank you Captain Obvious, we are now free to move about our busy lives. Make no mistake, this is no gift of knowledge; instead it may be a self-defense Trojan horse.

We’ve all heard it over and over again. Yet, has all this alarmist hype made a difference in personal safety? I would argue a resounding yes-in an unintended dangerous way. It has probably hurt as much or more than it has helped. I agree with experts, far beyond my education, that fear-based media reporting and scare tactics haven’t helped women be more safe, but it has made a difference in adding anxiety and stress to millions of men and women’s lives.

“It can happen to anyone, anywhere at any time.”
FALSE
It can only happen when the conditions are right.

My suggestion is to demand accurate information presented without the artificial stimulation of our primal survival centers of the brain in order to capture our attention for the sake of hawking sponsorship ads for facial soap.

Accurate information such as the fact that women are most at risk from physical harm from somebody they know would be more helpful. Education such as learning to listen and act on your God-given survival intuition saves lives.

Contrary to commonly held belief, fighting back and fight for your life may not always be the best tactic. The situation should dictate the response and the more of the right kind of training one has, the more options are available when needed.

The Gift of FEAR by Gavin de Becker


For those interested in more on the subject, I recommend reading best selling author Gavin de Beckers book The Gift of Fear or his other book on learning to discriminate on media information regarding safety called FEAR LESS.

Just because self defense advice is offered as a free gift, in the news or passed on in email from seemingly credible sources, it pays to do your due diligence – especially when it comes to protecting your life or the lives of those you love. The wrong information at a critical time might be the self-defense Trojan Horse that could lead to problems. Question and verify the self-defense sound-bytes.

God bless Gavin de Becker for helping make sense of it all and giving people the tools to sort out the non-sense from survival sense.

Check out Mr. de Becker’s April 2010 Appearance on Oprah
http://www.oprah.com/showinfo/Stay-Alive-Expert-Gavin-de-Becker-Unveils-New-Tool-to-Keep-You-Safe

For domestic abuse help go to:
http://www.TheHotline.org
1-800-799-SAFE (7233)

**********
Nottingham Sword & Shield Security provides on or off site training. Unique Security Services and Self Defense Training nationwide including Scottsdale, Paradise Valley, Cave Creek, Phoenix Arizona areas. This information provided in cooperation with: John Nottingham’s USA Martial Arts Scottsdale PV Phoenix, Nottingham Sword&Shield; Security and Hit Like a Girl Self Defense Personal Security Training
http://ScottsdaleExecutiveSecurity.com
http://ScottsdaleBodyguard.com
http://USA-MartialArts.com
http://ScottsdaleKarate.com
http://JohnNottingham.com
JKD Concepts PFS Progressive Fighting Systems “Filthy MMA”http://fighting.net/johnn
http://swordandshieldsecurity.blogspot.com/

Author
John Nottingham, EPS is a graduate of Bodyguard Training International / USA Bodyguards. He was trained at Gavin De Becker Academy for Protectors and in Advanced Threat Assessment and Management. A Sixth Degree multiple Black Belt holder he served in a Special Forces Airborne reserve unit as a Military Intelligence Analyst. He is the founder of Nottingham Training Systems, Nottingham Security and the USA Martial Arts chain of schools.
The Firm
NTS Nottingham Training Systems is a public and private sector consulting and training firm specializing in developing mission specific solutions for first responders, law enforcement, military, security and civilians.
Nottingham Sword&Shield Security is the Protective Division of LCI Inc. which provides security strategies and solutions to public and private clientele. Nottingham Security serves and advises media figures, corporations, government agencies, police departments, universities, and at risk persons of situations that might escalate to violence. Nottingham Security’s capabilities include: individual, executive, family, children, event and mobile high and low profile protective services.